Economic Impact
- Since 2020, annual economic impact has increased from $138M to $275M.
- Annual attendance has grown more than 25% since 2017, increasing from 800,000 to nearly 1.1M guests in 2023.
- Since 2010, more than $35M has been invested into the Channel District facility, and an additional $50M will be invested over the next three years, including the capital expansion.
- 78% of guests reside in FL, with 40% coming from outside Hillsborough and Pinellas counties.
- Out-of-state tourism attendance remains strong, with Texas, Michigan, and New York topping the list during Spring Break 2024.
- Increased annual spending with local and minority businesses from $180,000 in 2021 to nearly $1M in 2023.
Upon the magnificent culmination of our remarkable $45 Million Sea Change expansion initiative, we foresee a substantial surge in our overall economic influence across all facets.
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The Florida Aquarium
Conservation Champion
Step into a vibrant world of conservation and discovery, where every action sparks a wave of change. At The Florida Aquarium, we stand as a beacon of hope in the face of environmental challenges, inspiring families, educators, and conservationists alike.




